The Devil Wears Prada 2 Holds Steady in India, Nears ₹20 Crore Mark After Consistent Five-Day Run
Hollywood sequel The Devil Wears Prada 2, led by Meryl Streep and Anne Hathaway, has maintained a steady performance at the Indian box office, showing consistency across its opening five days and now inching close to the ₹20 crore milestone.
Steady weekday trend keeps film afloat
After a strong opening weekend, the film entered its weekday phase with expected dips but managed to avoid a sharp drop. On its first Tuesday, it added approximately ₹1.50 crore to its India gross, taking the total collection to ₹18.55 crore.
While weekday collections typically see a decline for most Hollywood releases in India, The Devil Wears Prada 2 has managed to maintain a stable hold, suggesting continued interest among urban audiences, especially in metro cities.
Box office trajectory so far
The film’s India performance has followed a standard Hollywood release curve, with a strong weekend followed by moderate weekday drops:
- Paid Previews: ₹1.80 crore
- Day 1 (Friday): ₹4.50 crore
- Day 2 (Saturday): ₹4.75 crore
- Day 3 (Sunday): ₹4.50 crore
- Day 4 (Monday): ₹1.50 crore
- Day 5 (Tuesday, est.): ₹1.50 crore
Total (5 days): ₹18.55 crore gross
The opening weekend accounted for the majority of the earnings, while weekdays have contributed steady incremental growth.
Approaching ₹20 crore milestone
With the current pace, the film is expected to cross the ₹20 crore mark by Wednesday, completing its first week at approximately ₹21 crore gross in India. Trade estimates suggest that this would be a respectable start for a Hollywood sequel, though not an exceptional breakout performance.
Analysts note that the film’s weekday drop could have been slightly better controlled. However, its consistent hold indicates that it still has audience traction, particularly in premium urban centres and multiplex circuits.
Second weekend crucial for verdict
The second weekend will play a decisive role in determining the film’s overall box office classification in India. If the film manages a strong jump—especially in metro multiplexes—it could improve its chances of achieving a “Clean Hit” status.
However, if the momentum remains flat, the film may settle into a moderate-performing Hollywood release category despite its strong franchise recognition.
Cast strength and audience pull
One of the key drivers of the film’s performance is its ensemble cast. Alongside Streep and Hathaway, the film features notable names such as Emily Blunt, Stanley Tucci, Kenneth Branagh, Simone Ashley, Lucy Liu, and others. The returning franchise appeal combined with a refreshed cast lineup has helped maintain steady audience interest.
India box office outlook
Based on current trends, The Devil Wears Prada 2 is likely to close its first week in the ₹21 crore range. While this is a stable performance, the film’s long-term success in India will depend heavily on word of mouth and second-weekend growth.
If momentum picks up, it could challenge other mid-tier Hollywood releases in the Indian market. For now, the film continues its steady run—without major spikes, but also without steep declines—keeping its box office journey firmly on track.
